分享

How can 机上连接 realise its full potential?

巨大的潜力 机上连接 改变全球航空业从来都是毋庸置疑的. 乘客们越来越多地要求乘坐负担得起的飞机, 高质量的空中宽带体验, 在地面上他们认为理所当然的那种. 航空公司 want to meet this requirement and find ways to monetise the digital inflight experience. 和赞助商, 广告商, retailers and affiliates recognise the value of passengers as a captive audience with a higher propensity to purchase during flights.

然而,, solutions that have attempted to effectively join up these dots have either been too complicated, 太贵了, 或两个. Over the last few years, we’ve been talking to the industry to try and break this disconnect. 从根本上, we have asked them one question: what do they need to ensure the true potential of 机上连接 is fulfilled?

英亚体育App官网

联系 our global sales team to explore the possibilities of OneFi

一个单一的数字入口点来推动盈利

英亚体育App官网入口无与伦比的伙伴生态系统一起工作, we have developed a new connected platform that will meet the industry’s principal requirements – unlocking ancillary revenue streams and enhancing passengers’ digital experience.

这个完整的解决方案就是OneFi, 一个聪明的, customer-centric and cohesive platform that differs from other portals because it’s built with connectivity at its heart. It is uniquely designed to drive monetisation through targeted content, 电子商务, 广告和销售机会的产生. These capabilities are built into the portal to maximise conversion rates across a range of contextual services.

Delivered directly to passengers’ trusted personal devices, an engaging user interface hosts myriad inflight services, 如Wi-Fi接入, 餐饮点单, 网上购物, 娱乐, 目的地信息, 上下文提供和更多.

Additionally, OneFi is backed by advanced analytics to enable continuous optimisation. This provides a real opportunity for dynamic airline brands to attract new partners outside traditional aviation services and enter lucrative adjacent markets such as content partnerships and advertising channels.

满足OneFi...

设计了门户

连接中心

一体化的服务

优化通过数据

它有什么用…

航空公司?

这对航空公司来说是一个真正的商机. The untapped potential of ancillary revenue can finally be realised as OneFi brings together all inflight services and partners under one roof. This wide range of relevant features enable brand marketing, 呼吁行动和销售机会的产生. Think of it as a one-stop shop to monetise passenger experience.

实现这种货币化, OneFi offers a huge range of off-the-shelf capabilities: connectivity, ISP; airline-branded GUI; CMS; back-end integration; ad server; sponsorship real estate; data capture; payment configuration; passenger list acquisition; languages; crew app and analytics platform. The portal component was developed with Display Interactive and enables partnerships with many different service providers and the seamless integration of the airline’s own services and content.

乘客?

甚至在最近的全球事件之前, passengers no longer viewed inflight broadband as a nice-to-have, 但是一个必备. The worldwide pandemic has only accelerated this trend. Connected services are integral to rebuilding passenger confidence.

这种依赖 on 和安慰 of 连通性是OneFi的核心. The passenger-centric platform is set up to use available data to support new levels of personalisation for every passenger, 提供更丰富的, 更多相关的飞行经验.

A win-win-win for passengers, airlines and 广告商

OneFi is a step change for 机上连接 monetisation. By bringing together a host of inflight services under a single portal interface, we’ve created the complete digital platform for airlines to truly utilise and make money from 机上连接.

乘客可以获得更丰富、更相关的体验. 航空公司 get a comprehensive and flexible platform that turns a cost into a commercial opportunity. This increases the return on their 机上连接 investment. 最后, 广告商 and retailers get access to a captive audience with a more relaxed attitude to spending.

的见解

查看所有

    相关页面